NEW YORK — Washington Commanders owner Josh Harris made NFL collectibles history this weekend, purchasing quarterback Jayden Daniels’ ultra-rare 1-of-1 rookie card for $500,000 at Fanatics Fest – the highest price ever paid for a Daniels memorabilia piece.
The Million-Dollar Negotiation
The bidding war for the Black Finite Prizm rookie card unfolded dramatically on stage:
- Collectors Josh Roth and Jacob Ramos initially demanded $2 million, citing Paul Skenes’ $1M+ baseball card sale
- Fanatics CEO Michael Rubin brokered the deal down to $500K in real-time
- Harris secured the card plus a signed Daniels jersey in the agreement
“This is more than a card—it’s a symbol of our franchise’s future,” Harris said after the purchase. The card will be displayed at Commanders Stadium, per team sources.
From Pack to Payday
The card’s journey to becoming the NFL’s latest million-dollar collectible:
🔹 January 2024: Discovered during a Fanatics Live break (triggering Reddit co-founder Alexis Ohanian’s $200K bounty)
🔹 Early 2024: Sold to Rothcards for $300K+
🔹 June 2024: Harris’ record-breaking acquisition
Why This Purchase Matters
Harris’ half-million-dollar splurge reflects:
✅ Confidence in Daniels: After the QB’s 3,568-yard, 25-TD rookie campaign
✅ Franchise Investment: The Commanders’ renewed commitment to star power
✅ Collectibles Boom: NFL cards now rival MLB in high-stakes trading
Daniels, who led Washington to the NFC Championship Game, called the sale “humbling.”
More Coverage:
➤ [How Daniels’ card compares to other NFL record sales]
➤ [Inside the Commanders’ 2024 turnaround]
➤ [The new economics of sports memorabilia]
The Million-Dollar Negotiation
The bidding war for the Black Finite Prizm rookie card unfolded dramatically on stage:
- Collectors Josh Roth and Jacob Ramos initially demanded $2 million, citing Paul Skenes’ $1M+ baseball card sale
- Fanatics CEO Michael Rubin brokered the deal down to $500K in real-time
- Harris secured the card plus a signed Daniels jersey in the agreement
“This is more than a card—it’s a symbol of our franchise’s future,” Harris said after the purchase. The card will be displayed at Commanders Stadium, per team sources.
From Pack to Payday
The card’s journey to becoming the NFL’s latest million-dollar collectible:
🔹 January 2024: Discovered during a Fanatics Live break (triggering Reddit co-founder Alexis Ohanian’s $200K bounty)
🔹 Early 2024: Sold to Rothcards for $300K+
🔹 June 2024: Harris’ record-breaking acquisition
Why This Purchase Matters
Harris’ half-million-dollar splurge reflects:
✅ Confidence in Daniels: After the QB’s 3,568-yard, 25-TD rookie campaign
✅ Franchise Investment: The Commanders’ renewed commitment to star power
✅ Collectibles Boom: NFL cards now rival MLB in high-stakes trading
Daniels, who led Washington to the NFC Championship Game, called the sale “humbling.”
Featured Image: *The historic 1-of-1 Jayden Daniels rookie card (Photo: Fanatics)*
More Coverage:
➤ [How Daniels’ card compares to other NFL record sales]
➤ [Inside the Commanders’ 2024 turnaround]
➤ [The new economics of sports memorabilia]
